Abstract

The purpose of this research is to evaluate the relationship between lean leadership and organizational reputation through the mediate role of the organizational commitment in the General Company for the Automobile Industry. The sample of the study targeted employees in the General Company for the automotive industry, and the sample analyzed (354) individual levels of different jobs. For the purposes of data collection, the research was based on the questionnaire as a main tool prepared in the light of relative and reliable standards in a good testing environment as well as the opinions and ideas of researchers and specialists in the field of research variables when translated. After collecting the data, the statistical analysis was done using several statistics available within the SPSS and Amos programs as the simple correlation coefficient and analysis of the structural modeling equation.

DOI:10.52113/6/2017-7-4/19-41